Blog: How to write a great grant application

When applying for a business grant there are many key elements that can greatly improve your application’s chances of success.

Here are 10 top tips to remember when sitting down to write any business grant application:

• Make sure you are eligible: Check the eligibility criteria thoroughly before you start putting a lot of work into the application. If there is a small detail within the criteria you have missed which means you don’t qualify, it could mean your application is dismissed at the first hurdle.
• Thorough research and planning: Do thorough research to understand the need for your project, so that you can demonstrate the positive impact your project will have with confidence.
• Read the questions carefully and plan you answer. Make sure you are fully answering the question. They have been carefully designed to make sure the assessor can get all the information they need to make a decision in your favour.
• Tell the assessor all about the project: They know nothing about it until they read your application and you know everything – spell it out for them.
• Write a clear and concise proposal: Your application should have a well-defined and focused proposal that clearly communicates your project idea, goals, and how the grant funding will be utilised.
• Include a strong value proposition: State clearly the unique value and potential impact your project will have. Highlight the problem or need your project addresses and how it will benefit the community, economy, and/or specific target audience. Emphasize the potential for job creation, innovation or social impact as appropriate.
• Make sure you include all the information requested: This could include a detailed project plan that outlines your objectives, strategies, financial projections and timeline, including key milestones. Refer back to the guidelines regularly to make sure you are providing everything needed
• Demonstrate your capability and expertise: Showcase your  team’s qualifications, relevant experience, and track record of success. Highlight any key partnerships or collaborations that add credibility to your project. Provide evidence of your ability to execute the proposed plan effectively.
• Emphasise financial sustainability and accountability: Present a comprehensive budget that demonstrates a clear understanding of the costs associated with your project and how the grant funds will be used. Provide financial projections over the lifetime of the project and plans for long-term sustainability. Emphasize your commitment to financial accountability and commitment to reporting against key targets.
• Check your application before sending it: Proofread your application thoroughly, or better still get someone else to do it for you. Then, once you’ve ensured all the required documents are included, make sure you submit it before the deadline.

Good luck with your application!

Grant application writing

Remember, each grant application may have specific requirements and evaluation criteria, so be sure to carefully review the guidelines and tailor your application accordingly.

Applications are currently invited for grants from the UK Shared Prosperity Fund: please see https://www.investinshropshire.co.uk/relocating-and-investing/uk-shared-prosperity-fund/ for further details

Other business funding might be available to you via the Marches Growth Hub Shropshire: please see https://www.investinshropshire.co.uk/relocating-and-investing/business-support/