Online masterclasses to boost businesses and aid recovery for 2021
A series of online masterclasses designed to boost your business and kickstart its recovery will be held next month.
The webinars will help you get amazing results on social media, improve your placing on Google and help you write eye-catching press releases.
The four online masterclasses will be held on Wednesday mornings from 3 February to 3 March and will aim to get your strategy primed for dealing with the challenges facing businesses in 2021.
Emma Chapman, Marches Growth Hub Shropshire Manager, said the webinars will be led by three well-known and respected business owners and will offer SMEs some handy tips and hints for growth.
She said:
“We are delighted to be presenting this series of webinars with some of the best names in Shropshire hosting. If you are not sure what the best path for your business is going forward in 2021 then these will offer you the perfect blend of inspiration and advice.
“Social media has never been more important and Hollie Whittles from Fraggleworks will fill you in on which platforms can work best for you and when. Helen Culshaw from Ascendancy Internet Marketing will help you understand all the latest updates from Google and web optimisation, while Kirsty Smallman from J&PR will help you create award-winning press releases.
“This is an incredible line up and I would highly recommend booking a place – for free – and soak up advice from some of the leading lights in the Shropshire business community.”
The first seminar, on Wednesday 3 February, is How to Get Amazing Results out of Social Media with Hollie Whittles at 9.30am. In the 60-minute session, Hollie, who is an award- winning Tedx speaker, will cover your social media strategy and calendar and help you learn how to create engaging content.
Hollie’s charismatic and knowledgeable approach empowers people to get the results they want through adoption of the right technology, strategic planning and digital marketing.
Helen Culshaw will take the reins on Wednesday 10 February at 9.30am with her webinar: How to Optimise Your Website and Improve Your Online Google Advertising. Helen will cover how you can improve your Google rankings, the different factors that influence them and how to make your Google ads more profitable. Helen has worked in digital marketing for over 20 years and has been responsible for hundreds of websites and digital marketing campaigns across a huge range of sectors.
On Wednesday 24 February at 9.30am, Kirsty Smallman will present Powerful ways to write award winning press releases. This workshop is a 60-minute intro into how to get the media coverage you deserve for your business and why the media needs you – now more than ever. Kirsty boasts 10 years in the world of PR after moving “to the other side” from her journalism career.
As director of award-winning Telford-based PR and content agency J&PR Ltd, Kirsty and the team represent and manage the reputations of businesses and charities across the West Midlands.
The series comes to a close on Wednesday 3 March at 9.30am with an Ask the Expert Panel session with Hollie, Helen and Kirsty.
To book your place on the webinars, visit: https://www.eventbrite.co.uk/e/marches-business-masterclass-get-your-strategy-sorted-for-2021-tickets-136420319849
